Editorial Approach. Strategic Execution. 15+ Years.
I wanted to be a journalist since I was a kid, but life took me to law school first. After a decade helping disadvantaged people navigate a system that wasn’t built for them, I moved abroad and returned to my first love, writing. A role as editor-in-chief of a London finance magazine brought it all together — legal rigor, editorial instincts, and the ability to make complex topics readable. That’s still what I do today as a B2B content strategist and writer.
Making sense of complex ideas
I don’t believe in producing content just to fill a calendar. My background is in law and magazine journalism, two fields where if you don’t have a point, you don’t have a story. I look for the logic behind the ideas and find the human angle that makes people actually want to read them. For brands building serious editorial programs, that instinct is the difference between content that gets published and content that gets remembered.
The story behind the bylines
From law to long-form A legal background wired me for deep research and evidence-based thinking. I’m comfortable with complexity. Whether I’m interviewing an executive or digging into a technical report, my job is to find the why and translate it into something authoritative and readable.
The editorial lens As a former editor-in-chief, I’ve managed the big picture without losing sight of the details. I’ve revitalized publications, built content programs from the ground up, and helped brands establish the editorial standards that make their content feel like journalism rather than marketing.
A global perspective I’ve spent the last 15 years living and working across the globe, from London to the Caribbean. Living outside my comfort zone has sharpened my ability to listen, adapt, and find the human angle in any story regardless of the industry or the geography.
Let's tell a better story together.
You can find me sharing thoughts on all things writing and strategy over on LinkedIn.